We're combining new technologies with an original story to reinvent the picture book," said Tim Osterbuhr, Chief Executive Officer. "Instead of working with a publisher, we are using in house technology and expertise. This gives us full control over the creative as well as the operational site."
Studies show that reading of personalized books encourages language development in young children. "While some companies allow readers to customize character names, no one has yet provided the way for them to help their children identify with characters by effectively customizing their appearance," said Kai Schmittat, Crayon Crunch's director of print operations.
"If you're a parent of a child with special needs or of color, finding relatable children's books can be challenging" said Friederike Gelken, lead engineer and creative director. "We have an opportunity to create a first-of-its-kind product and start pushing harder on diversity in books."
This unique project comes to Kickstarter today to achieve the funding needed to make their project a reality. If you are interested in learning more you can visit http://www.crayoncrunch.com If you are interested in being a part of this Kickstarter http://www.crayoncrunch.com/learningtopeewiththedooropen/
***This post is not sponsored or affiliated with Crayon Crunch. No compensation was received for this post all opinions are completely my own.